Fernet Branca

Bar Convent Brooklyn

A trade show that required some Halloween in June.

Challenge:

Fernet Branca decided that ahead of their fall bar subscription box release, they wanted to celebrate Halloween in June at their booth at the Bar Convent Brooklyn (BCB) event. The goal was to showcase our Fernetwork TV content as well as the Halloween bar POS available. We created some custom Fernetwork TV content, an animated haunted house Crocodile and had a tarot reader secretly drop the illusive Fernet coins. The result was a super fun, socially engaging booth that had everyone talking.

Event recap video.

Role:

Lead Producer, Costume Design, Talent Sourcing, and Digital Animation Production.

Our awesome tarot reader, Violet.

The back bar setup with our available shots and POS.

Custom labelled cans of Narragansett.
We may or may not have hand wrapped these.

Fall subscription box POS contents on display.

Someone showing off the Fernet coin with their Fernet tattoo.

Are you afraid of Fernet Branca?

Full BCB Custom FTV Spot

The backside of our super popular custom jumpsuit uniforms.

Front bar display, with shot pour machines, custom fernet cupcakes (yes with Fernet) and other POS on display.

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